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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant (Unabridged)
Book Item #45831
"Challenging everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed by creating ""blue oceans"" of untapped new market spaces...."
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant (Unabridged) Audio Book
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